On November 18th, 2021, the Canadian Marketing Association (CMA) held its virtual award show ceremony, where a wide audience of the marketing community gathered together to celebrate the top marketing campaigns of the year. Surex is thrilled to have won the SILVER for the Martech Award in the finance category! The 2-hour event was hosted by John Wiltshire, President, and CEO of the CMA with Rick Campanelli as the Master of Ceremonies. There were special performances and a pre-show event.
"We are so very excited to win our first CMA award, we owe a lot of this win to our Advertising Agency, Innocean Worldwide Canada for helping us achieve the milestones we’ve hit to date. We are looking forward to many more successes to come.” - Jennifer DeFrenza - VP of Marketing, Surex
The CMA awards are focused on marketing excellence and showcase revolutionary marketing campaigns to top industry players.
The awards presented spanned across six disciplines which included: brand building, business impact, customer experience, engagement, innovative media, and martech. And, within these disciplines there were nine categories to compete for, they included: automotive, business, consumer products, consumer services, financial, food & beverage, healthcare, retail, and social cause.
Martech
Award: Silver
Campaign: Finding Leads by Taking the Lead
Client: Surex
Agency: Innocean Worldwide Canada
Credits:
VP of Marketing: Jennifer DeFrenza
Director of Product Development: Sheila Baxter
Chief Architect: Michael Neame
SVP, Media Operations: Spiro Paravantes
Group Director, Programmatic & Analytics: Seif Khemaissia
Managers, Insights & Analytics: Jeremy Miller, Saahil Sharma
Reporting Analyst: Natasha Sapelnikova
You can see the full list of the 2021 CMA Award winners here: https://bit.ly/3x1PSMc
